we don’t lead from boardrooms.

We lead from the front lines of retail.

jim fulk, ceo

Vision without distance. Jim leads from the floor up, keeping Channel Partners grounded in results.

—Meet Jim

katie macgillivary, cfo

Strategic stewardship that aligns financial discipline with field velocity.

—Meet Katie

andrew catapano, coo

Operational excellence translated into activation speed and system simplicity

—Meet Andrew

• What retail execution and merchandising services does Channel Partners provide to boost in store performance?

  Channel Partners delivers end‑to‑end retail execution support—including fixture installations, merchandising resets, full-store setups, steel pallet racking, product assembly, and remodels—backed by specialized W‑2 retail teams aiming for fast, on‑budget, high‑impact outcomes

• How does Channel Partners support store readiness and auditing to ensure compliance and accuracy?

  The company handles store readiness with structured workflows covering planogram execution, store audits, surveys, break-fix services, and even in-home assembly. Their full-service project management ensures quality execution across recall events, merchandising resets, and compliance initiatives

• Can Channel Partners integrate digital tools like electronic shelf labels into merchandising projects?

  Yes—Channel Partners leverages advanced tools such as electronic shelf label integration, enabling dynamic, accurate product displays and seamless branding across section, category, and full-store planogram execution.

• What makes Channel Partners reliable for national-scale retail deployments?

  With over 20 years of operational excellence, Channel Partners brings extensive experience, dedicated merchandising teams, and proven quality workflows to projects across the United States—making them a dependable partner for major retail rollouts and highly repeatable merchandising tasks

• How does Channel Partners manage logistics, project planning, and execution to ensure seamless retail rollouts?

  Their end-to-end services—spanning phase planning, fulfillment, logistics, fixture install, merchandising, assembly, and project management—ensure full lifecycle management with efficiency, budget control, and coordination across large-scale retail initiatives.

• What in store merchandising solutions can Channel Partners offer to ensure products are always visible and compliant?

  Channel Partners deploys trained, W‑2 retail merchandising specialists who execute omnichannel strategies—such as on‑shelf availability, planogram resets, digital‑physical signage, and real‑time visual reporting—to ensure your products are always in prime positions, fully stocked, and compliant across retail locations. Their proprietary Insight Center gives clients visibility into every store visit and display performance.

• How does Channel Partners handle technical challenges with interactive retail displays?

  Channel Partners offers a “Break Fix” service with highly trained field specialists who manage technical display setups, resets, retrofits, component installations, and troubleshooting. These experts work with a nationwide support center for rapid issue resolution. This ensures interactive displays—and the customer experience—stay fully functional.

• What kind of support does Channel Partners provide to expand market reach and improve engagement on the retail floor?

  Through Market Development Managers, Channel Partners boosts both market share and brand mind‑share. They conduct in‑person training, product demos, associate engagement, competitive intelligence, territory planning, and special events. This human‑led, flexible approach turns store associates into brand advocates and helps scale brand presence effectively.

• Can Channel Partners assist with display and installation lifecycle management across retail environments?

  Yes—Channel Partners supports end-to-end installation solutions: display installations, refreshes, retrofits, fixture setups, planogram relocations, and more. Their teams are technically skilled, W‑2 employees and use custom data‑capture tools for insights and photo documentation. They ensure flawless execution from installation through maintenance.

• How does Channel Partners harness AI and advanced reporting to drive smarter retail operations?

  Channel Partners uses AI and advanced reporting to transform retail data into real-time insights. By combining predictive analytics with transparent dashboards, we help brands optimize merchandising, improve compliance, reduce costs, and make faster, smarter retail decisions.

• What retail rollout or remodel project services can Channel Partners support?

  Channel Partners specializes in end‑to‑end retail rollout and remodel services. This includes:

  • Full-scale retail remodels—focused on minimizing downtime and staying true to your brand vision .
  • New store build‑outs, with tight project management and an experienced workforce ensuring efficient delivery
  • Fixture resets, elevating both aesthetics and functionality to enhance the customer experience.
    Each project is grounded in listening to your needs, expert execution, and a “whatever‑it‑takes” mindset.
• How does Channel Partners manage large-scale marketing installations and logistic rollouts?

  Channel Partners excels in:

  • Rollouts for product launches, campaign activations, and layout redesigns—executed via collaborative planning and analysis to drive new market engagement.
  • Graphic installations, where Program Managers ensure specs are followed precisely, resulting in visuals that reflect your brand intentions.
    These capabilities are supported by strategic design and coordination at every stage, ensuring both brand and consumer goals are met.
• What logistics and warehousing solutions does Channel Partners offer to support retail operations?

  Channel Partners offers robust logistics and warehousing support:

  • Comprehensive transportation logistics, including distribution, expedited ground shipping, trailer drop-offs, and hybrid air/ground options, tailored to your business requirements.
  • A 60,000 sq ft climate-controlled warehouse in Granville, Ohio—fully staffed and flexible, with options for overflow, packaging, assembly, storage, and long-term discounts.These services ensure seamless fulfillment and storage solutions scale with your retail operations.
• What enables Channel Partners to reliably deliver retail projects across the U.S.?

  What sets Channel Partners apart:

  • A leadership team with over 100 years of combined experience in retail fixture installation and construction.
  • A philosophy built on listening first, turning each client’s unique needs into practical, imaginative, and precise solutions.
  • A “whatever‑it‑takes” culture, ensuring project completion isn’t just 99%—but fully meets client expectations.
    This blend of experience, attentiveness, and commitment ensures top-tier execution on every project.
• How does Channel Partners ensure scalability and national project coverage?

  Channel Partners delivers nationwide support through:

  • Operations in all 50 states, backed by a centrally located Ohio base.
  • Institutional backing as part of Channel Partners Group, a unified platform of retail marketing and sales solutions enhancing service reach and integration.
    This networked backbone—combined with localized deployment—ensures consistent quality and coverage across every project.
• What experiential marketing solutions does Channel Partners specialize in?

  Channel Partners excels at creating immersive, high‑impact experiential marketing campaigns—from guerrilla activations and pop‑up shops to branded mobile tours. Their strategic approach ensures every experience is shareable, memorable, and rooted in brand storytelling.

• How does Channel Partners support B2B events and conferences?

  Channel Partners designs and executes B2B events that elevate stakeholder engagement and brand reputation. Services include full-service conference management—from venue and content strategy to custom fabrication, attendee communications, speaker procurement, and live production.

• Can Channel Partners produce virtual or hybrid events?

  Absolutely. Channel Partners develops virtual and hybrid event solutions that replicate – or even enhance – the live experience. Their capabilities span platform development, content creation, livestreaming, gamification, 3D navigation, show calling, virtual conferences, networking events, and custom event sites.

• How does Channel Partners approach creative strategy and design?

  Their creative strategy process is rooted in deep brand immersion. They go beyond surface research – watching content, visiting venues, even sampling products – as needed to understand the brand inside and out. The result: uniquely tailored experiential designs aligned with location, timing, and budget.

• What services are included in pop up shops and mobile tour activations?

  Channel Partners handles end-to-end delivery – from scouting and building immersive spaces to logistics and staffing. For pop-up shops, they manage everything including spatial design, digital/VR extensions, promotional strategy, and talent integration. For mobile tours (like wrapped vehicles), they handle routing, operations, compliance, and real-time reporting.

• What makes Channel Partners uniquely qualified to simplify launching multi platform OTT services?

  Channel Partners specializes in simplifying the technical hurdles of launching smart, multi‑platform OTT (Over‑The‑Top) services. Whether you’re aiming to deploy content across mobile, desktop, connected TV, or streaming devices, they streamline integration, deployment, and cross‑platform management—ensuring your service launches smoothly and stays scalable. This frees you to focus on content strategy and user experience, rather than infrastructure complexity.

• How does Channel Partners address the technical complexity involved in OTT platform deployment?

  Channel Partners tackles technical complexity head-on through expert guidance in areas like API integration, cross-device compatibility, backend orchestration, and deployment pipelines. They leverage best-practice design and modular architecture to reduce configuration headaches, speed up launch timelines, and deliver robust coordination across platforms—all without locking you into one stack or ecosystem.

• What support does Channel Partners offer across different devices and platforms?

  Channel Partners provides extensive multi-platform support, which typically includes:

  • Tailoring content delivery to various form factors (web, mobile apps, smart TVs, streaming boxes).
  • Ensuring adaptive performance and UI/UX consistency across devices.
  • Coordinating updates, bug fixes, and feature rollouts across platforms seamlessly.
  • Managing discovery, metadata, DRM, and user authentication centrally to deliver a cohesive experience everywhere.
• How can Channel Partners help my OTT service scale efficiently as demand grows?

  Channel Partners designs your OTT infrastructure and workflows with scalability in mind— leveraging cloud resources, microservices architecture, and elastic provisioning. This ensures your platform can dynamically handle spikes in traffic, support feature-rich experiences like live streaming or regional rollouts and expand into new devices or markets without needing major re-architecture.

• In what ways does Channel Partners enable faster time to market for launching OTT services?

  Channel Partners accelerates your go-to-market timeline by offering prebuilt integrations, proven deployment workflows, and expert guidance. This includes quick onboarding of content management systems, pre‑integrated frontend templates for devices, automated deployment pipelines, and testing frameworks—allowing you to launch with confidence sooner and begin capturing audience attention.