Armando is a seasoned retail industry leader with 32 years of experience across sales, marketing, and executive management. He holds a BSBA in Marketing and an MBA in Global Management, bringing both strategic and operational expertise to his work. Throughout his career, Armando has progressed through escalating leadership roles—including Sales Representative, Supervisor, Operations Manager, Trade Marketing Manager, Sales Manager, and General Manager—within local distributors, multinational organizations, and outsourced service providers. His broad background enables him to drive growth, build high-performing teams, and deliver results across complex retail environments.